We develop a unified framework for a broad class of nonlocal elliptic problems, encompassing a wide spectrum of nonlocal terms, including the classical Kirchhoff and Carrier-type equations as particular cases, and nonlinearities having sublinear or asymptotically linear growth. By combining the study of a suitable auxiliary problem and fixed-point techniques with careful parameter analysis, we establish existence, non-existence, and multiplicity results for positive solutions. Our method reveals sharp parameter thresholds and provides a comprehensive description of the solution set. Finally, for powerlike nonlinearities (including superlinear and singular ones) we provide a more direct approach, based on homogeneity.

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