Application of AdS/QCD to B physics

We build on the success of AdS/QCD in predicting diffractive $\rho$ meson production to obtain the transition form factors for B decays to light mesons. Consequently, we predict several observables associated with $B\to \rho \mathrm{\ell }\nu$ semileptonic and $B\to K^{\ast }{\mu }^{+}{\mu }^{-}$ dileptonic decays. Our predictions are compared to the available experimental data.