We study simple auctions for one additive buyer whose values for items are independent. Write for optimal revenue, and for the revenues from separate selling and grand bundling, and for grand-bundle second-price revenue with two independent bidders. For independent regular items, we prove . This establishes tight approximation and competition guarantees for bundling under regularity and answers an open question from Beyhaghi et al. (EC 2025). For general independent items, we prove . This improves the previous approximation factors of from Babaioff, Immorlica, Lucier, and Weinberg (FOCS 2014, JACM 2020) and from Ma and Simchi-Levi (AISTATS 2021). On the lower bound side, we construct an instance in which prices for three disjoint bundles earn more than , improving the previous lower bound of from Rubinstein (ITCS 2016). We also show that exact recovery of one buyer’s optimal revenue by the better of separate selling and bundling requires bidders in the worst case.

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